Mobile-first indexing refers to Google’s preference for indexing the mobile version of website content over its desktop counterpart. Historically, Google relied heavily on a site’s desktop content to ascertain its relevance to user search queries—a methodology suited to an era dominated by desktop browsing. However, more than half of internet users now use mobile devices for online searches, making Google prioritize a better mobile experience. Read more: (https://virrgotech.com/mobile-first-indexing/)

https://virrgotech.com/email-marketing-strategy/

Email marketing stands as a powerful and impactful tactic for engaging potential customers, generating leads, and enhancing conversion rates. Regrettably, numerous businesses do not achieve these outcomes from their email marketing endeavors. Read more here: (https://virrgotech.com/email-marketing-strategy/)

https://virrgotech.com/ppc-trends/

When a hyperlink leads to a blank or error page, specifically displaying a 404 error, it is identified as a broken link. Under normal circumstances, this link is supposed to direct the user to a relevant page or resource. However, due to issues such as the page being removed or the URL being incorrectly entered, users encounter a 404 error instead. (https://virrgotech.com/how-to-find-and-fix-broken-links/)

https://virrgotech.com/mobile-first-indexing/

Pay-per-click (PPC) is a digital advertising strategy where businesses are charged a predetermined fee each time their ads are clicked by a user. This method stands as one of the most efficient ways to boost business revenue, generate more leads, and enhance conversions for your company. Read more here: PPC Trends2024 (https://virrgotech.com/ppc-trends/)